Games
Game lobby
The player facing catalogue of a casino: the collections, rows, filters and search that decide which of thousands of titles a player actually sees. It is the highest leverage merchandising surface an operator has, and the one most often left on defaults.
Where it belongs
Games
- Terms it sits beside
- Game curation, Aggregator, Back office
Part of the Scalara iGaming glossary, written for operators choosing a platform.
What it means for an operator
A lobby is not the catalogue. The catalogue is what the platform can reach. The lobby is what this brand has chosen to show, in an order that reflects a view about its players.
Scalara separates the two explicitly in the back office, with counters for catalogue coverage and lobby coverage, studio level visibility switches, and collection tools sitting on top of automatic curation.
See what this looks like in the back office
Thirty minutes, in the live environment, with the team who built it.
